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SDM (System Design Management) Research Group

The SDM research group focuses on engineering methodologies applicable in designing products, services, and systems for usability, eco-friendliness, and sustainability. The major areas of SDM include ergonomics/HCI, product lifecycle engineering, and design management. Specific topics of research are innovative product design and development, usability engineering, affective design, human-system design, universal design, human-computer interface, product life cycle management, eco-design, ubiquitous system engineering, infrastructure design of ubiquitous product lifecycle information, design marketing, and design strategy.

Faculty Laboratory
Sung H. Han User Interface Lab.
Suk-Hwan Suh Industrial Plant Systems Engineering Lab.
Heecheon You Ergonomic Design Technology Lab.

Product Lifecycle Engineering
Due to increasing environmental concerns, how a product is designed, used, and recycled becomes a key factor in determining the value of the product. PLE deals with state-of-the-art issues and methodologies of sustainable product lifecycle engineering such as product-service design and development, manufacturing, use and recycling, and information acquisition and exchange infrastructure by ubiquitous technology. The major research topics of PLE include product lifecycle analysis and management, green product and product-service development (eco-design), sustainable manufacturing, ubiquitous system engineering (USE), and product lifecycle information infrastructure (UPLII).

Ergonomics & Human Computer Interaction
Ergonomics/HCI focuses on developing user-centered designs of products, services, and information appliances which fit the physical, cognitive, and affective aspects of humans for usability, health, safety, customer satisfaction, and market competitiveness. The major research areas of Ergonomics/HCI include biomechanics, anthropometry, cognitive engineering, usability engineering, universal design, affective design, and innovative product development. Examples of its recent research are mobile phone user interface design and evaluation, physical user interface design for consumer electronic products, brain exercise products for older adults, virtual liver surgery planning system, and universal design for housing facilities.

Design Management
Design management deals with the integrated management of design by using management, design, strategy, and marketing techniques to enhance a culture of creativity and innovation and establish an organizational structure and processes for design. DM operates in a wide range of design categories such as product, information, and environment as a driver of user-centered innovation by planning, organizing, staffing, leading, and controlling design resources at strategic, tactical, and operational levels. The main research topics of DM include design thinking, design strategy, design leadership, design and culture, product-service system design, brand design management, design/business integration, and open design innovation.